10 business philosophy’s you should always follow if you're going to be in sales.

Daily Reads
2 min readApr 5, 2023
  1. Understand your customers’ needs and wants: Listen to your customers and ask questions to identify their pain points and how your product or service can solve their problems.

2. Build trust: Trust is crucial in sales. Be honest and transparent with your customers, follow through on your promises, and communicate regularly.

3. Be persistent: Sales can be a long process, and it often takes multiple touches to close a deal. Don’t give up too quickly and keep following up with your leads.

4. Be resilient: Rejection is part of sales, and it can be discouraging at times. Develop a thick skin and don’t let rejection affect your motivation.

5. Continuously improve: Keep learning and growing as a sales professional. Attend training sessions, read books, and seek feedback from your customers and colleagues.

6. Be adaptable: Each customer and situation is different, so be flexible in your approach and be willing to adjust your sales pitch based on your customer’s needs.

7. Focus on relationships: Building strong relationships with your customers can lead to repeat business, referrals, and positive reviews. Invest time and effort into building and maintaining these relationships.

8. Practice active listening: Don’t just hear your customers; actively listen to them and show empathy towards their concerns.

9. Deliver value: Focus on providing value to your customers rather than just trying to make a sale. If you can demonstrate how your product or service can benefit them, they are more likely to buy from you.

10. Stay positive: Sales can be a challenging field, but a positive attitude can make all the difference. Stay motivated, optimistic, and enthusiastic about your product and your customers.

In conclusion, being in sales requires more than just convincing customers to purchase a product or service. To be successful in sales, it’s important to understand your customers’ needs, build trust, be persistent and resilient, continuously improve, be adaptable, focus on relationships, practice active listening, deliver value, and stay positive. These ten business philosophies can help guide sales professionals towards building long-term relationships with their customers and closing deals that benefit both parties. While success in sales is never guaranteed, incorporating these philosophies into your approach can help increase your chances of achieving your goals and building a successful career in sales.

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